Why You Should Invest In A Learning Management System
Spending money on any new piece of software is a big decision for any business, and you obviously want to make sure that you’re getting a good Return On Investment from any outgoings.
If you’re looking to make the move to eLearning, the idea of purchasing an LMS (Learning Management System) may seem off-putting as it’s an additional cost, but it’s important to think of it as an investment which is going to bring lots of benefits to your training business, rather than just thinking about the fact you’re spending money.
Let’s take a look at some of the top benefits of investing in an LMS!
1. Add eLearning To Your Offering
The first main benefits of investing in an LMS is the fact you will now be able to offer eLearning to your customers. Adding another string to your bow is always a positive idea, and it gives you another thing to shout about when you’re marketing to your potential customers.
2. Attract More Customers
Offering eLearning will allow you to attract more customers than you were able to service previously. If you only offered classroom-based training in the past, then only students who could attend your classes at the designated times would be able to train with you. You were also limited to people who lived geographically close to your training center and had good access to things like transport, childcare, etc.
With eLearning, your students are able to complete your courses in the comfort of their own home, at their own pace. They don’t even need to be in the same country as you!
This will open your training company up to a much larger audience!
3. Save Time And Money
Running eLearning courses will typically be a lot cheaper and less time consuming for you than running classroom-based sessions. You won’t have to schedule any instructors, which will save you money in additional salaries, and allow them to get on with other tasks at the same time.
You also won’t have to pay for venues, textbooks, print-outs, or things like catering or transport.
Finally, there will be a lot less admin time spent preparing for eLearning courses, as once the course is uploaded online there will be no pre-class preparation to do every time.
4. Stand Out From Competitors
Adding eLearning to your training offering is a great way to stand out from your competitors who may not provide eLearning as an option for their students. It also gives you the chance to start looking at blended learning, which is a combination of eLearning and classroom-based elements, to make sure you are giving your students lots of different learning options.
5. Offer More Classes With The Same Resources
Using eLearning means that you can offer more classes to your students, all without increasing your resources! You won’t need to source bigger or additional venues, and you won’t need to hire more staff. You just need to get your LMS up and running and you’re good to go—you can start bringing on students!
This means you can offer a lot more classes, all without increasing your resources, but you will be increasing your revenue!
6. Increase Course Offering
If you decide to make the move to eLearning, not only will you be able to offer the same sort of courses you offered before, but you will also be able to look at expanding your course offering as well.
Previously you may only have been able to offer courses that your teaching staff were experts in, but with eLearning, you are able to purchase LMS content for a number of subjects, and you may not need to have teaching staff on-site to manage these courses.
This means you may be able to expand your course catalog to include far more courses than you offered before.
7. Service An Unlimited Amount Of Students
With classroom-based sessions, you are limited by things like the number of teachers you have and the number of seats you have in your venues. This means all the classes you offer will have a capacity, and they will have to be marked as full at some point.
However, with eLearning, you can literally have as many students taking your online courses as you want! As everything is managed online and by the students themselves, there will be the same amount of work for you whether you’re looking after 10 students or 1,000! This means that for the same amount of effort as you used to put into your classroom-based only offering, you could be teaching thousands of students, and bringing in a much larger chunk of revenue at the same time!
Credits: eLearning Industry